You'd be amazed (or probably you wouldn't) at how many SEO and PPC experts are seemingly clueless about the subjects of the websites they have to promote.
If I'm doing PPC consultancy for something I know nothing about, I try damned hard to educate myself. Which is why I now know rather more about, for example, hair extensions than most balding middle-aged men do.
no subject
If I'm doing PPC consultancy for something I know nothing about, I try damned hard to educate myself. Which is why I now know rather more about, for example, hair extensions than most balding middle-aged men do.